Which CBD to Get Your Pet - Clear Up the Confusion
Which CBD To Get Your Pet: Clear Up the Confusion.
Is this Article for me?
Do you recall the first time you heard about CBD and after doing some research, decided to give it to your pet?
Like many others, you might have started your CBD journey on Google.
But like the many others, you may have become overwhelmed or confused about where to get your CBD.
We surveyed many happy and repeat customers, asking them about their journey while searching for CBD for their pets before finding a brand that worked for them.
The results weren’t surprising but exciting, nonetheless.
61% said that their main issue settling on a CBD brand was trustworthiness.
If any of the statements below are “TRUE” about you and you’re still confused as to which branded CBD hemp oil to use, this article will help clear up your confusion.
- You did your due diligence and understood the benefits CBD hemp oil can provide for your pet.
- You received recommendations to use CBD for your pet by a friend or veterinarian, but they all recommend different brands.
- Upon searching for remedies for your pet, you read how CBD helped other pets with issues similar to your pets'.
- You’ve exhausted all other avenues and decided to give CBD a try.
- You’ve tried multiple brands of CBD but have yet to see great results.
about this Article
Although I wrote this article for Crayolex, I will be unbiased, with only you, the pet owner, in mind. Wherever your CBD comes from, if your pet is happy, WE are so glad!
In this article, I am assuming that you did your CBD research. And by now, you're feeling like a semi-expert on CBD for dogs, cats, and pets. You’ve already decided to give your pet CBD. Great accomplishment so far!
If you’re not at this stage yet, I’d suggest that you first read our Beginner’s Guide to CBD Hemp Oil For Dogs.
Now you’re wondering, “Ok, now what? Where do I get my CBD? Whom can I trust? Why do prices fluctuate dramatically from one brand to another?”
You try to search for answers, but your friends’ recommendations are conflicting. Your vet has little information on the subject. CBD websites all promise the same things, and it’s difficult to distinguish the good from the bad, the honest from the deceiving.
CBD for pets has only started to become widely known in the past few years. That’s why when it comes to finding a trustworthy CBD brand, the due diligence becomes more complicated because of the lack of a long track record of success.
Since the CBD industry isn’t yet regulated, there are some potentially sketchy products out there.
In this article, I’m going to help you clear up the confusion.
Now, let's dive right in.
From Whom Shall I seek advice?
Let’s face it; no one expects you to go all “James Bond” and hack into Jeff Bezos’ cell phone to discover a company’s profile.
But we are, however, talking about a consumable CBD product for your loved one, so it’s crucial to be certain beyond doubt that your pet is taking safe, high-quality CBD.
So who do we turn to for advice? That leaves us with friends, family, our vet, or even the public.
Researching the right things, the correct way, from the correct people, will save you time and help assure you about the quality of the CBD you’re purchasing.
We’ll get into research specifics in the next chapter. But first, let’s put things into perspective.
What should I be asking?
Albert Einstein once said, "If I had an hour to solve a problem and my life depended on it, I would use the first 55 minutes determining the proper question to ask, for once I know the proper question, I could solve the problem in less than five minutes.”
- What is the reason I’ve decided to give my pet CBD?
- From whom should I take advice?
- I found a company that seems legit. How do I confirm this?
- Why you’ve decided to give your pet CBD.
- From where to seek advice or validation.
- Finding a trustworthy company that provides affordable, high-quality CBD.
- A financial advisor who is broke.
- A social media consultant who only has a few thousand followers.
- A doctor who is overweight and out-of-shape.
He goes on, giving steps to follow whenever you need to get high-quality, actionable advice; however, I'd like to focus on one step:
Identify someone who is getting the results you want to get.
Every area of life—fitness, finances, family, whatever—has people who excel. Seek them out.
Here are some pointers about seeking advice on CBD brands.
First, what you should NOT do:
When seeking advice about CBD, you should not be relying on Google’s automated search algorithms, by trusting the first search results you see.
Google doesn’t know you.
Google doesn’t know your pet’s needs.
Google doesn't care.
There are many ways to outsmart Google’s search results. It would be quite easy for a computer savvy person, sitting somewhere in India (no offense to Indians!), to trick the system into displaying his CBD website on the first page of Google search results. Even though he might be selling snake oil that he purchased for $1.5 in China, calling it high-quality CBD.
It saddens me to say, but yes, there are many phony, fly-by brands, who continue to tarnish the good name of honest CBD brands. The good-hearted people with respectful CBD brands have worked for years developing outstanding products. Just search “CBD” on Amazon, and you will find many phony hemp products there.
Just a word of advice: NEVER purchase CBD on Amazon unless all you need is cheap hemp oil to put on your salad.
What you SHOULD do:
It’s ok to browse the Internet for general information. But final advice, take only from someone you trust, like a family member, friend, or your vet. And as I mentioned before, they should have a personal and positive experience with using CBD for a pet.
It would also be acceptable to take advice (with caution) from a brand that can back up their claims with evidence. They should also be displaying their proof publicly, such as lab test results. Each CBD product should also have a scannable QR code that takes you directly to the online lab results. (Some states require this.)
And this brings us to the last question:
I found a company that seems legit. How do I confirm this?
There are a few factors that people use, sometimes combined, to decide if a brand is trustworthy to them:
- Brand recognition.
Well-known brands are usually not questioned much by consumers just because of their name. (which is one of the reasons they can charge more.) But even the big brands, can you trust them 100%? That’s up to you to decide. (do we really know what McDonald's puts in their nuggets or how they treat the chickens?)
- Social proof.
Does a company have social activity on popular platforms such as Facebook, Twitter, Instagram, Pinterest, etc.? When Googling a company name, are they shown on Google maps? Do they have contact information, including a phone number? Do the Google results show the reputation of a company that is active, or does it seem like a “ghost” company with only vague to no results about them at all?
Companies don’t have to have millions of social followers to be considered trustworthy, but honest brands will most definitely be active on social media.
Taken from Google Quality Guidelines:
Frequently, you will find little or no information about the reputation of a website for a small organization (or relatively new startup company). This is not indicative of a positive or negative reputation. Many small, local businesses or community organizations have a small “web presence” and rely on word of mouth, not online reviews. For these smaller businesses and organizations, a lack of reputation should not be considered an indication of low quality.
- Positive website reputation.
Respectful brands should have a website with high-quality pages for almost any beneficial purpose, from giving information to making people laugh to expressing oneself artistically to purchasing products or services online.
Also, High-quality pages have the following characteristics:
- High level of Expertise, Authoritativeness, and Trustworthiness.
- A satisfying amount of high-quality content.
- Tools and information about how to use their products or services.
- Satisfying website information and/or information about who is responsible for the website or brand. If the page is primarily for shopping, then it should have satisfying customer service information.
Asking the right questions
Here at Crayolex, we get many questions via our online chat. Here is one question that was recently asked by a random visitor:
"My dog was recently diagnosed with sarcoma. She also has arthritis. I've been thinking of giving her CBD for a while, but now I'm desperate for anything that won't make her uncomfortable as chemo would."
If any CBD company attempts to answer this by giving you medical advice or make ANY health claims regarding their CBD, ask if they are a certified veterinary. If not, run like the wind.
It's All About the Questions.
In general, the FDA prohibits and put restrictions, even on certified veterinarians, from making health claims regarding CBD (as of the date of writing this article). They can, however, refer to clinical studies and client reviews — just no promises.
The answer you should get when asking about anything medical related is to refer to your local vet. Here at Crayolex, we also offer to consult our vet on your behalf if needed.
Here are a few examples of mistakes people make when asking about the quality of CBD brands’ products and services.
- Unspecific Question
Consider these questions:
“Should I give my dog CBD?”
“Is the brand XYZ any good?”
We see these questions everywhere.
It is tough to give a helpful answer, as they are too generic.
Your questions should be precise. Make it very clear to the person\s you're asking, what information you're trying to get.
To avoid this mistake, make sure your questions are specific and leave no room for confusion in terms of what information you want respondents to provide.
Explain why you decided to give your pet CBD and then ask for recommendations. Some brands might not carry products that meet your pet needs.
For example, large horses require a much higher dose of CBD than small dogs, which some brands might not carry.
Another example would be that some carrier oils (the oil mixed with the CBD) might be better than others for certain types of pets and\or conditions.
- Too Many Yes/No Questions
Yes\no questions are perfect when you need to collect factual information such as, “Do you accept credit cards?” “When will your product ABC be back in stock?”
They're not as useful when you want to collect more in-depth information about a product that your beloved pet will be consuming.
Think of the question, "Do you do 3rd-party lab testing?" If you are satisfied with just a yes\no answer, you won't know what type of tests they do or if they do their testing in a certified lab for testing CBD.
Lab testing can be expensive. Companies that cut corners may do cheaper, limited testing, or no tests at all, putting your pet at risk by consuming a product that may contain harmful bacteria, heavy metals, and other dangerous substances.
To avoid this mistake, use yes/no questions to gather factual information, but use follow-up questions when you need more context from respondents’ answers.
- Undefined Jargon, Slang or Technical Terms
CBD extraction and manufacturing are complicated. There are lots of jargon, slang, and technical terms associated with it.
Many people are unfamiliar with these terms, and companies might try to use them to sound smart and confuse the customer to buy their product.
To avoid this mistake, if the answers you are getting contain terms you don’t understand, ask follow-up questions about them so that you get useful and reliable answers to your questions.
“Fast, Cheap, or Good? Pick Two.” is a maxim used in the project management world to reference the Iron Triangle.
In the triangle, “cheap” references cost, “fast” references time to deliver, and “good” references features and quality (aka scope).
All three can not be optimized. Pick the two that are most important and decide where you can be flexible.
What about the consumer market? CBD products, perhaps, "Fast, good or cheap. Can I have all three?" I believe the answer can be "Yes."
It IS possible to have fast deliveries.
It IS possible to have an outstanding CBD product.
It IS possible to have great prices.
So yes, it’s possible to have all three!
I mentioned that I’d be unbiased, so I won’t say which brand offers all three but feel free to take a guess ;)
Make sure your CBD brand has excellent customer service, clear shipping, and return policies, and of course, most important, has a great, high-quality product.
Research any company before working with them. Reputation, social activity, company team (check their about-us page), contact information, user experience, and, most of all, trust your gut.
Ask the right questions to the right people, and don’t give up. Be clear and know what your pet needs. If your pet ever needed you more, this would be the time.
Dr. Doni Zivotofsky
Doctor of Veterinary Medicine (DVM)
Doni Zivotofsky is a mixed animal veterinarian living now in Ma'ale Adumim, Israel. His patients range from dogs & cats to birds and camels.